HPK 122 Packaging Design for Candy (formerly known as Candy Packaging)
If you love to shop at Dylanís Candy - this is the course for you. This teaches anyone interested in candy how to develop a product line for their own confectionary brand. Students learn first-hand through fun and diverse projects how to develop a concept for consumer product and how to turn that idea into a realistic brand. Students will learn about the profession of packaging design, the world of design and marketing of confection products; consumer marketing strategies; prototype production; printing and manufacturing techniques. This will be a studio class and where students work together, helping each other understand the process of turning an idea into a marketable brand ready for a store shelf.
HPK 124 Packaging Design: It's Not What's Inside
Packaging design is creating the box, wrapping, or container that defines just about everything you buy or use. In this hands-on course, you'll create three-dimensional projects that explore the ways packages are designed to maximize their marketing potential .
HPK 126 Designed to Buy-The Art of Creating Packaging Designs for Consumer Products
What makes one brand more recognizable from another? Packaging design. This is the art and science of designing product packaging that only protects a product during shipping and display, but attracts and engages the customer. Learn how to use typography, images, color, structures, and materials to create packaging designs for foods, beverages, beauty products, and more.
HPK 128 Branding Yourself
Want to become the celebrity/athlete on a cereal box? Want to design your own beauty products? In this exciting, hands-on class, students design their own consumer brands and learn about the exploding profession of packaging design. Learn about who creates the designs for your products and how the packaging designs capture your attention and your wallet.
HPK 129 Brand Design and Packaging
This course takes anyone interested in products and brands and teaches them how they move from an idea to a marketable consumer brand. Students learn first hand through fun and diverse projects how to develop a concept for a product and how to turn that idea into reality.