What majors are eligible for the Shanghai program?
International
Trade & Marketing
Fashion
Merchandising Management
Production
Management
Asian Studies Minors
What are the program costs?
| International Application Fee | $120.00 |
| Tuition (Baccalaureate-level– NY State Resident) | $2,884.00 |
| Tuition (Baccalaureate-level– Non-NY State Resident) | $7,715.00 |
| International Program Fee | $1,250.00 |
| Passport & Photos | $100.00 |
| Study visa for China | $140.00 |
| Student housing (double room) at Donghua University | $1,000.00 |
| Health Insurance (Gallagher-Koster Insurance through FIT) | $750.00 |
| Estimated Roundtrip Airfare to China | $1,000-$1,200 |
| Estimated Books and Supplies | $700-$800 |
| Estimated Personal Expenses | $1,000-$1,500 |
| Estimated Food and Incidentals | $1,500-$2,000 |
| Estimated Miscellaneous (Entertainment, Travel, Taxis, etc.) | $800-$1,000 |
| Estimated Local Public Transportation | $150-$200 |
Where is Donghua University?
Donghua University is located in downtown Shanghai adjacent
to the Hongqiao Economic Development Zone. This area hosts many amenities that include
numerous shops and malls, restaurants, convenience stores, tea shops, fruit
stands, banks, the post office and more-all within a 10-20 minute walking radius.
Zhongshan Park (a shopping center and amusement park) is also located nearby
with peaceful gardens and attractive botanical displays. Metro stations are
conveniently close to the campus with transportation to all the major areas and
attractions of Shanghai.
Where will I live?
Students
will reside in the residence halls on the Donghua campus. Both single and double
rooms are available. Each room contains a private bath, furniture, A/C,
telephone, Television, refrigerator, and internet. Each floor has washing
machines as well as a community kitchen with electric stoves and microwaves.
There are also 2 dining halls on campus.
Who
will be teaching the courses at Donghau University? Are they taught in English?
The
courses will be taught by English speaking professors of Donghua University.
Will my credits be transferred?
Yes, you will receive
transfer credit for all the courses for which you receive a grade of C or
better.
Who are the other students that will be taking courses at Donghua?
In
order to establish global relationships in the classroom, the students will be
from Donghua University as well as North Carolina State University.
What are the course descriptions?
Course
descriptions are included below.
Global Marketing (3 credits)
Introduction to the research techniques and implementation
strategies practiced in global marketing by the fashion and related industries.
Students examine the major trends revolutionizing international marketing
the evolution of international companies into global firms, and the
expanding role of e-commerce. The role of intercultural communications and
negotiations styles in global marketing strategies is studied in
detail.
International Product Development (3 credits)
Students will explore the relationship among processes involved
in the overall product development cycle from inception of ideas to
delivery of finished goods with a global perspective. Students are afforded a
unique opportunity to combine academic analysis of a meaningful, practical
experience with an industry sponsor. Students will apply many principles
of product development and merchandising studied in the classroom to real
life assignments for a merchant sponsor in the host country. Students will
apply these principles to a real life situation based on an industry partner's
current business needs. Students will then "develop and
source" product to meet the needs of the target consumer. This course
is designed to provide technical and professional skills in preparation
for careers in merchandising or product development.
International Buying and Marketing (3 credits)
Students develop a firsthand understanding of the impact that
the international fashion industry has on the marketing of fashion goods
throughout the United States and the world. As the cultures of these countries
are inexorably intertwined with the business and marketing of their respective
fashions, visits to manufacturers, major retailers, and showrooms, as well as
historical sites, augmented by lectures connecting history and current business
practices will provide students with a rich, global perspective.
Cross Cultural Studies (3 credits)
This course introduces students to important aspects of Chinese
and U.S. cultural history and traditions from various sociological
perspectives. With a cross-cultural emphasis, it will provide conceptual and
practical understanding of the history, institutions, economy, cultural values
and norms of the U.S. and Chinese cultures. Class readings, assignments, and
discussions are designed to enhance student' abilities to communicate and
interact successfully in cross-cultural situations. Requirements include a
research paper, a midterm and final exam, and a current event presentation.
How can I get advisement about these courses and how they apply to my major or Asian Studies minor?
Eligible students interested in the Shanghai program should speak with the department chair or the International Program Coordinator of their department.