Ms. Boyce is currently an associate brand development manager for AXE Hair, where she is a member of the global team. In this role, she is responsible for leading innovation, including the launch of a full range of styling products in 2013, as well as launching AXE Hair into new regions, including Western Europe, Russia and Turkey. She first joined Unilever’s Toronto office, where she rotated through local assignments on both AXE Skin and AXE Hair, launching the AXE Hair brand to surpass all launch targets. She holds a Bachelor of Commerce (honours) from Queen’s University in Kingston, Ontario, where she graduated on the Dean’s list and was the recipient of the D.D. Moniseon Graduating Scholarship for contribution to the creative, liberal and performing arts. Ms. Boyce is proficient in Italian and has studied French and German.