International Trade and Marketing
Summer 1: May 28 - July 1 (day classes) or July 18 (evening classes)
IN 322 Global Marketing3 credits
In-state $720 Out-of-state $1,929
Introduction to the research techniques and implementation strategies practiced in global marketing by the fashion and related industries. Students examine the major trends revolutionizing international marketing, the evolution of international companies into global firms, and the expanding role of e-commerce. The role of intercultural communication and negotiation styles in global marketing strategies is studied in detail.
| CRN | Section | Day | Time | Location |
| SUMMER 1 | ||||
| 6757 | 75A | M T W | 2:10 pm-5:00 pm | A336 |
IN 443 International Business Strategies and Fashion Law
3 credits
In-state $720 Out-of-state $1,929
Online section: In-state $765 Out-of-state $1,974
This management course introduces the strategic business considerations faced by international fashion firms as they set up operations in foreign markets. Students examine the market entry process of fashion firms and identify key financial, legal, management, and marketing issues.
| CRN | Section | Day | Time | Location |
| SUMMER 1 | ||||
| 7627 | OL1 | ONLINE COURSE | - | |














