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International Trade and Marketing for the Fashion Industries

Think globally. Act strategically.

Globalization. More than a buzzword, it’s a reality in today’s fashion industries. It’s more complicated than just selling products around the world. It’s about planning, strategizing, sourcing, shipping, and marketing—often throughout different countries with different trade policies, currencies, laws, infrastructures, and cultures. And now, sustainability—environmental and social responsibility—has entered the mix, as companies recognize that they can build brand value by becoming good corporate citizens.

In this Bachelor of Science program, you’ll learn to navigate the complex global marketplace, including the financial, legal, logistical, and intercultural aspects of importing and exporting. You’ll study international finance, business strategies, fashion law, and market research strategies. Classroom studies are supplemented with visits to corporate, customs, finance, and government offices.

Studying with faculty who work in various segments of international business, you’ll experience firsthand the real-world activities of global businesses, and graduate prepared to work in international trade and global fashion companies.

The International Trade and Marketing Bachelor of Science degree program is available online.

Highlights

  • The International Trade and Marketing program at FIT is the only program of its kind in the United States that focuses on fashion industries.
  • Faculty members are practicing professionals from four continents who have taught or lectured in more than 50 countries.
  • Almost one-third of students are from countries other than the U.S.
  • An international Industry Advisory Board ensures that the curriculum continually evolves to reflect the trends in the field.
  • Study abroad programs provide a broader perspective on global business.

In this program, you’ll:

  • gain experience through an internship at an international company based in New York.
  • connect with industry leaders and government trade officials through guest lecture series, such as Talking Trade @FIT, mentoring programs, and field trips.
  • participate in extracurricular activities, like the International Trade Students Association, which organizes events such as trips to the Magic Marketplace (the fashion business trade show in Las Vegas) and meetings with trade representatives in Washington, D.C.
  • have extensive networking and career development opportunities through the program’s close ties to the International Trade Alumni Network (ITAN).
  • have the opportunity to earn prestigious scholarships.
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