Logos and Wordmarks

There are a variety of logo options and wordmarks that are key parts of the brand hierarchy stemming from the FIT button.

We encourage you to review the sample logos in the dropdown menus of the Brand Hierarchy section below before downloading logos and wordmarks.

How to Get Logos and Wordmarks

Lock-ups have been created for all divisions, schools, locations, etc.  Note: All lockups are currently in black and white in jpg format. If you don't see the lockup color or file you need, please make an inquiry. 

FIT-only: You must log in using your FIT username and password) 

Download Offices/Divisions and Schools/Departments logos (gDrive folder) 

Public: FIT Master Brand Logo, Institutional Master Brand Wordmark Lock-up (two lines), Institutional Master Brand Wordmark Lock-up (one line)

Download FIT logos and logomarks in EPS, PNG, SVG formats

Brand Hierarchy: Sample Logos

Logo lock-ups with the State University of New York wordmark should be used on external communications when space permits. Logo lock-ups without the State University of New York wordmark should be used primarily for internal communications.

With "State University of New York"

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Institutional Master Brand Logo (The Button)

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Institutional Master Brand Wordmark Lock-up (two lines)

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Institutional Master Brand Wordmark Lock-up (one line)

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Administrative Division with State University of New York

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School/Academic Center with State University of New York

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Administrative Division with State University of New York and Department

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School/Academic Center with State University of New York and Department

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Without "State University of New York"

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Administrative Division

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School/Academic Centers

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Administrative Division with Department Name

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School/Academic Center with Department Name

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Institutional Initiatives

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Locations

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