Bachelor of Science Program Data

Fall-to-Fall Retention Rates

Baccalaureate fall-to-fall retention rates for fall entering students. 

  Retention Rate
ACBSP Accredited BS Program Fall 2020 Cohort
Status Fall 2021
Fall 2021 Cohort
Status Fall 2022
Fall 2022 Cohort
Status Fall 2023
Advertising & Marketing Communications 95% 94% 96%
Cosmetics & Fragrance Marketing  92% 93% 99%
Fashion Business Management 93% 94% 95%
Home Products Development & Marketing 89% 90% 100%
International Trade & Marketing 93% 82% 88%
Production Management: Fashion and Related Industries 86% 93% 84%
Textile Development & Marketing 94% 94% 97%
  Retention Rate
Non-ACBSP Accredited BS Program Fall 2020 Cohort
Status Fall 2021
Fall 2021 Cohort
Status Fall 2022
Fall 2022 Cohort
Status Fall 2023
Direct & Interactive Marketing 88% 89% 83%
Entrepreneurship 91% 95% 91%
Technical Design 87% 90% 93%

Baccalaureate Three-Year Graduation Rates

Baccalaureate graduation rates for fall entering students. Graduated in either original program or another program. 

Source: IRE's Cohort Tracking data built from Official SIRIS enrollment and degree data

  Three-Year Graduation Rate
ACBSP Accredited BS Program Fall 2018 Cohort
Status Fall 2021
Fall 2019 Cohort
Status Fall 2022
Fall 2020 Cohort
Status Fall 2023
Advertising & Marketing Communications 92% 89% 92%
Cosmetics & Fragrance Marketing 90% 94% 86%
Fashion Business Management 93% 88% 91%
Home Products Development & Marketing 93% 100% 89%
International Trade & Marketing 86% 77% 87%
Production Management: Fashion and Related Industries 83% 72% 81%
Textile Development & Marketing 89% 89% 86%
  Three-Year Graduation Rate
Non-ACBSP Accredited BS Program Fall 2018 Cohort
Status Fall 2021
Fall 2019 Cohort
Status Fall 2022
Fall 2020 Cohort
Status Fall 2023
Direct & Interactive Marketing 78% 70% 71%
Entrepreneurship 87% 75% 73%
Technical Design 81% 83% 81%